More Accolades for Alum’s Tea

Ajiri Tea, founded by Sara Holby ’08 (left) and her mother, Ann (right), continues to rack up honors. Ajiri won The Buyer’s Choice Award for black tea at the World Tea Expo in Las Vegas at the end of June, followed closely by a sofi Award for Innovation in Packaging from the National Association for the Specialty Food Trade (NASFT) at the Fancy Food Show in Washington, D.C., on Monday.  The sofi (Specialty Outstanding Food Innovation) is recognized as the “highest honor in the specialty food industry,” according to NASFT. In February, Ajiri took home top Black Tea honors at the 2011 North American Tea Championship, and was recognized with the 2010 Best New Product Award for Packaging at the World Tea Expo last fall.

Through the Ajiri Foundation, all income from Ajiri Tea returns to Kenya, where the packaging is hand made by Kisii village women, to educate HIV/Aids orphans there.

One thought on “More Accolades for Alum’s Tea

  1. Jennifer Dunn Page

    Love this tea and am thrilled for Ajiri. Best thing about this company, in my mind though, is the fact this is the first time I’ve seen Sara and Ann. They are nowhere to be seen on the website or any marketing information. Clearly Ajiri is about the tea and the jobs and providing work in Kenya, not about the western women who started it. How refreshing!

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